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Use Twitscoop.com for keyword monitoring to see what is being said about you or your brand, or by your target markets.

Transparency is the new buzz word on the Internet. Social media allows for transparency in all that you do, so use it.

People aren’t interested in whether or not you had pork n beans for lunch or not. Make sure your updates aren’t completely lacking in value

It’s a good idea to accept all incoming friend and contact requests via your social network. You never know who may be an asset in the futu

Use Google Alerts to keep abreast of niche related topics that you can share with your followers and network.

Sharing is caring. Shameless promotion is NOT caring, but sharing a point of view and your link can go a long way.

Social media isn’t just Twitter or Facebook. It’s also blogs, social bookmarking sites like Digg.com, Internet radio, and a ton of other thi

Contribute regularly to other blogs, especially popular ones. This builds awareness and visibility for you to a whole new audience.

Twitter can operate on an almost pack like mentality. You will see groups of people who regularly interact with each other. Join them!

Host a Q and A session to help build credibility and authority within your niche. You can do this on Twitter and Facebook both, easily.