If you don’t know what a squeeze page is, you can see an example here-

http://affiliatealert.com/squeezealert/ NOTE: Please don’t sign up yet, as you won’t get anything back… this is an example only.

OK, so in short, a squeeze page is used to collect leads that you can then market to over and over.

Now this particular example is just one variation of a squeeze page, obviously there are many other styles that work with varying degrees of success. But there are a few elements that are essential in a good squeeze page, and that is what I’m going to cover now.

First of all, the headline is key. Web browsers are notoriously fickle, and you have probably about 3 seconds to grab their attention before they are wandering off after the next shiny new toy. So, the first thing they will see is your headline. It must grab their attention, pique their interest, and compel them to investigate your offer further. If it doesn’t, it’s worthless, and your opt-in rate will be practically nil.